Negative Google Reviews: What to do when your business is criticized

[shukla7789]

One of the fears of business owners is criticism, especially those that are visible to everyone, in the form of Google reviews .

Answering them is a question that many are not prepared for, since any word out of context could be a real detriment to the interests of the brand in question.

If responding to negative Google reviews is a really complex task, just imagine what it would be like to delete them, which would be the easy and short way in this case.

In this post we are going to analyze whether it is really positive to eliminate them or if, on the contrary, we should confront them and try to improve them.

I have negative Google reviews, what do I do?
First of all, it should be noted that at the heart of this issue vnpay database could be actions by the competition, seeking to damage your brand image in order to enhance their own, with Black Hat SEO tactics .

This is a common and unfair practice in the field of Google My Business or Google Maps and their reviews. Given this, if you suspect that these are Google reviews of illegitimate origin and have evidence to justify it, you have the option of contacting Google to have the comment removed.

If they are negative Google reviews from real customers who have tried your products or services, it is best to confront them, asking about the details that led them to take that measure and offering alternatives to improve their experience, such as a refund of the purchase that shows others that your company has solutions to possible errors in the activity you carry out.

Always maintain a friendly tone, without resorting to insults or aggressive language, as this will discredit your position and, in the eyes of other potential users, will be lethal to the future of your business.

If you have evidence that the specific complaint was not as described by the user, please attach all types of evidence to prove this.

Another alternative to avoid when faced with bad Google reviews is to leave them unanswered, as it may seem like you don't care about your business, that you have no arguments to defend yourself, and that you don't offer solutions to customers who seem dissatisfied.