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Evgeny Stepanov, General Director of ICL Group

Posted: Mon Jan 20, 2025 8:23 am
by hrsibar4405
But overall, there is nothing that goes beyond the normal business situation: in my opinion, the market has leveled out in this regard over the past year. I don’t know how everything will develop further. It can be assumed that we will see some calm, because 2024 is an election year, i.e. a change of personalities in the government, which leads to a delay in making a number of important decisions at the federal level. But I think that the market will start to accelerate again in the summer.

IT Channel News: Has your attitude towards algeria telegram number database partnership in the IT channel changed since the last partner conference?

E.S.: The question is as multifaceted as the concept of "partnership" itself. If we talk about our partners - system integrators, their number has increased significantly recently. Previously, many companies focused exclusively on Western brands, and over the past couple of years they have been meticulously choosing vendors officially operating in Russia: who to bet on, who to focus on cooperation with. We, in turn, also had concerns that the IT market would collapse, and a significant share of partners would disappear, go bankrupt, change their type of activity. But this did not happen. Thank God, everyone survived: for each company, circumstances developed differently, but overall, everything is fine.

Over the past year, our partner network has grown by at least 30%. But we do not consider quantitative growth as a strategic KPI. Of course, the managers of the partner department have a standard for attracting new partners. But we, as a company, do not chase this indicator. The backbone of our network was formed 5-7 years ago. It was quite a long process - we first became concerned with partner sales about 15 years ago. During this time, we have accumulated a lot of different experience. After all, as a vendor, we grew out of system integration. And this now helps us understand what partners need from us as a vendor.