In short, the game is more losing than gaining
Posted: Mon Jan 20, 2025 5:34 am
The landing page : one of the most important steps in your online marketing strategy.
Whether it's to acquire a lead or convert a customer, the landing page is intended to push your users further down your sales funnel .
version of a product they've already considered; CrossSell suggests that they add a complementary product to their purchase, usually at a lower price. Upsell example: a prospect bids for a laptop, you offer him a model with more features at a higher price; Crosssell example: a prospect is buying a smartphone, you suggest that he also buy a case or a screen protector (or both). To be honest, these strategies are now pretty tired, both online and offline.
. As for how the public perceives these offers, whether too saudi arabia business email list strong or not, it depends on how you communicate them. If they seem to you as cheap tactics to get more, it's because when you suffered them, you never honestly recognized the benefits you could have gotten. Or, the brand has exaggerated in its assessment of the benefits it has added… Always consider that the target of an upsell or cross-sell is someone who has already decided to buy and therefore has a specific budget. Exceeding too much means wasting the opportunity for these strategies to work. Several studies agree on the 25% rule, according to which the additional offer you propose should not exceed 25% of the price of the product that the customer is interested in.
Whether it's to acquire a lead or convert a customer, the landing page is intended to push your users further down your sales funnel .
version of a product they've already considered; CrossSell suggests that they add a complementary product to their purchase, usually at a lower price. Upsell example: a prospect bids for a laptop, you offer him a model with more features at a higher price; Crosssell example: a prospect is buying a smartphone, you suggest that he also buy a case or a screen protector (or both). To be honest, these strategies are now pretty tired, both online and offline.
. As for how the public perceives these offers, whether too saudi arabia business email list strong or not, it depends on how you communicate them. If they seem to you as cheap tactics to get more, it's because when you suffered them, you never honestly recognized the benefits you could have gotten. Or, the brand has exaggerated in its assessment of the benefits it has added… Always consider that the target of an upsell or cross-sell is someone who has already decided to buy and therefore has a specific budget. Exceeding too much means wasting the opportunity for these strategies to work. Several studies agree on the 25% rule, according to which the additional offer you propose should not exceed 25% of the price of the product that the customer is interested in.