How to define your SMART goals?

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Learn how to correctly define the target audience of your business
Discover the difference between goal and objective by reading this blog post
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As we know very well, sometimes learning how to do something by reading the theory is not the best. We will explain the step-by-step process to determine your SMART objectives through an example of a company that seeks to improve the conversion of leads to customers in its Content Marketing strategy .

Specific objectives
A specific objective means that there is no ambiguity, which is the same as having clear and detailed objectives for a specific task.

To achieve this, you have to identify:

what you want to achieve;