Another way to get feedback from your users is to do AB testing

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shaown
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Joined: Tue Jan 07, 2025 4:36 am

Another way to get feedback from your users is to do AB testing

Post by shaown »

User feedback is crucial because while plugins are a sweden phone number great place to start, they are still designed for somewhat generic situations and may not capture the specifics of what you offer your target audience.

In this, involving the public helps not only to improve the user experience but also to make the users themselves feel part of something . When we are asked for our opinion, we feel in a certain sense a little more important and are then more inclined to trust those who in turn gave it to us.

, where part of your audience browses the site that has certain features while another part of your audience browses the site where one of the features has been changed. AB testing is a great way to find out what works and what can be improved, but you have to be very careful about how you do it. It is best to focus on one element at a time , so that you can get real, substantial feedback.

Some plugins exist to track what users do on your site and tell you about it. They are plugins usually designed for e-commerce sites: their purpose is to discover the so-called bottlenecks , where the user experience could get stuck, ruining the possibility of making a sale.

One last piece of advice , which is always valid, is to remember that the user experience will change over time. For example, we talked about the fact that many people now use smartphones, something that 10 or 15 years ago was not contemplated in any manual for the perfect UX.

New devices , such as wearables, will change the user experience in the future and therefore also the way your site speaks to your audience. What is a good UX for your WordPress site now may not be in 5 years. You will therefore have to continue working and speaking to your audience.


Very recently, Matt Mullenweg met with the WordPress community gathered at WordCampUS 2024.
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