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Not Using Technology to Manage the Business is Another Problem. Without Updated Information, a Small Mistake Like Sending a Product Quote After a Customer Has Purchased the Product Can Be Risky. Covid- Pandemic Consumers Are Now More Inclined to Adopt Online Shopping Than Ever Before. Retail Companies Are Rushing to Improve the Online Shopping Experience and Increase Their Competitiveness to Stay in Business. What Are Some Ways You Can Keep Your Customers Engaged With Your Business? Try Doing This: Continue to Study Market Trends and Change the Way You Do Business.