If we look at the determinants of customer satisfaction, we quickly email data understand the importance of a Lyon industry hotline . Indeed, for customers, the price or quality of the product is a secondary criterion. The purchasing experience is the fundamental element that determines their choice.
Consumer surveys show that for 73% of consumers, the shopping experience is a factor that determines their purchasing decision. This shows how much effort you must make to offer a quality experience.
This experience obviously refers to the interactions that take place between you and customers, before or after the purchase. The latter therefore expect to have a supplier who is:
listening to them,
who also cares about their issues,
and their needs, other than sales.
A function that will therefore be taken care of by the assistance center. In this sense, its role is to help the customer find:
the information he is looking for,
to solve the problems he may encounter,
to benefit from better use of its products.
The service offered by the technical support center then helps to maintain and improve customer relations. At the same time, it contributes to customer satisfaction. Worked on in the long term, this satisfaction also creates customer attachment and loyalty.