So there's no excuse not to use it
Posted: Sat Dec 21, 2024 4:13 am
And it's not, it's completely, I would say, it's not that extremely expensive, right? It's pretty much affordable for any company right now.
CAROLINE: Awesome, so basically your prognostic is that more and more companies are going to do competitive intelligence right? In the next few years.
PERE: Yeah. Because we mexico whatsapp numbers are on a mission to make these available for every company, right? And you know, we believe this is part of the evolution and part of the nature of technology. And it is doable now, right? I can do it, so why not?
CAROLINE: Yeah. Okay so, for all the people that have not experienced what competitive intelligence can do for you, can you give us an example of the results you can get from competitive intelligence when you fully leverage it?
PERE: Sure. You know, it's very easy, like, you know, what happens is like, once the company starts using software, like to automate their competitive intelligence function, you know what what's going to happen. It's going to immediately enable their teams to win way more easily in their market. It's going to be easier for them. So they're gonna have like, be able to build better sales battle cards, sales enablement materials, better product roadmaps, and you know, everything is gonna work better and it's gonna allow, the strategy team or the corporate strategy team actually detect more proactively, they will be able to capitalize in any market trend in a more faster way. So for example, we have a customer it's a mid-market company in the software space. And I will never forget what they said. It was like within the first three months using Kompyte. You know, we have a very short onboarding period right?
So it's a matter of weeks. So we onboarded them in weeks and then they started using it. They shared these battle cards with the sales reps, right. So that all of these guys would have access to this, real time, updated competitive intelligence, you know, summary or report on their competitors. And these guys will start using this in their page and their emails. And within three months they say like, you know, "we have seen an increase in our win rates that's equivalent to a quarter of a million dollars in three months." And it's a mid-market company. Right?
CAROLINE: Awesome, so basically your prognostic is that more and more companies are going to do competitive intelligence right? In the next few years.
PERE: Yeah. Because we mexico whatsapp numbers are on a mission to make these available for every company, right? And you know, we believe this is part of the evolution and part of the nature of technology. And it is doable now, right? I can do it, so why not?
CAROLINE: Yeah. Okay so, for all the people that have not experienced what competitive intelligence can do for you, can you give us an example of the results you can get from competitive intelligence when you fully leverage it?
PERE: Sure. You know, it's very easy, like, you know, what happens is like, once the company starts using software, like to automate their competitive intelligence function, you know what what's going to happen. It's going to immediately enable their teams to win way more easily in their market. It's going to be easier for them. So they're gonna have like, be able to build better sales battle cards, sales enablement materials, better product roadmaps, and you know, everything is gonna work better and it's gonna allow, the strategy team or the corporate strategy team actually detect more proactively, they will be able to capitalize in any market trend in a more faster way. So for example, we have a customer it's a mid-market company in the software space. And I will never forget what they said. It was like within the first three months using Kompyte. You know, we have a very short onboarding period right?
So it's a matter of weeks. So we onboarded them in weeks and then they started using it. They shared these battle cards with the sales reps, right. So that all of these guys would have access to this, real time, updated competitive intelligence, you know, summary or report on their competitors. And these guys will start using this in their page and their emails. And within three months they say like, you know, "we have seen an increase in our win rates that's equivalent to a quarter of a million dollars in three months." And it's a mid-market company. Right?