Other Tools to Help with Website Analytics

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Other Tools to Help with Website Analytics
Several other tools you can use to help analyze and take action on your blog’s analytics. Some I use and recommend include:

Tableau: A different analytics tool that makes it easier to interpret & understand your data
Google Search Console: Another tool from Google that allows you to monitor your keyword positions and identify any technical errors on your site
Sprout Social: An analytics tool that allows you to quickly monitor your social media analytics and make informed decisions about the content you share
While there’s a seemingly limitless number of useful analytics-related tools out there for bloggers to choose from, the most important thing to keep in mind is that you should strive to continually learn from your audience—to make better-informed decisions about what to publish and how you can better serve your readers in the future. Learn how to do that repeatedly, and you’ve mastered one of the most important blogging skills.

Blogging Skills #15: Flexibility
One of the remaining top blogging skills you’ll need to invest in building this year is flexibility, not in the context of touching your toes, but rather a flexible mindset.

Flexibility as One of the Top Blogging Skills (Photo of Stretching)
You might have a detailed business plan for your blog that doesn’t pan out, or it may be that certain parts of your plan are underperforming and need to be tweaked in response to real-world observations.

The Internet is a fast-paced environment, and what works now may not afghanistan telemarketing data the same in a few months or years from now. Be willing to change, adapt, and learn from what’s changing. Here are a few ways to become more flexible within your blogging business:

Try out A/B testing: Like it or not, sometimes it takes testing several ideas to see which plan or strategy is most effective. For example, if you publish a pin to Pinterest, share several more over the next few days with different background images, text treatments, and colors to see which ones people respond to the most.
Be honest: Suppose that a year ago, you used to get a ton of traffic from a specific social media outlet. A year later, you’re only getting in a trickle of visitors. Be honest with yourself, saying that something needs to change. You either need a new outlet, learn what has changed, and update your strategy to match the changing environment.
Keep up with your analytics: We’ve already said that understanding your analytics will help you tremendously as a blogger. But, if you send out an email to your subscribers and no one clicks through, you probably need to change approaches the next time, for example.
Stay on top of trends: Quickly notice when something big happens in your niche. If you’re one of the first people to write about a new topic, you’ll be able to glean a lot of traffic from moving quickly.
Another major benefit of adopting a flexible attitude with your blogging efforts is that you won’t lock yourself into doing things only a certain way. The reality of blogging is that everything is constantly changing and evolving, so the nature of the business requires your ability (and excitement) to adapt. That’s why flexibility is one of the most essential blogging skills to build upon daily.