Most industrial B2B organizations are very product-centric, which israel telephone directory means that their B2B Marketing teams are very focused on more operational and static Marketing, around communication campaigns, products, etc.
This creates corporate inbreeding, with little effort being made to immerse ourselves in the customer, other sectors and even departments. Often, the mere relationship with other departments such as Sales is complicated.
In light of this, it is necessary to "open a window" that generates a breath of fresh air that works on a daily basis, bringing a new dynamism and contrast to people's daily lives.