But is it really worth investing in SEO ? Take a look at the graphic below, which shows the conversion rate of various online marketing activities in the B2C and B2B industries. As you can see, SEO definitely stands out.
Positioning your company profile on Google
The search engine gives you a second opportunity to acquire customers. chinese overseas africa database Notice that Google's local search results display not only standard websites, but also the so-called Google Maps three-pack, as shown in the graphic below.
Marketing for Architects – How to Promote Your Services on the Internet?
In order for your brand to be visible among them, you must first set up a free Business Profile on Google and then optimize it. In this case, completely different actions are important than when positioning the website. First of all, fill out the profile with data - place products, services and opening hours. Obtain opinions that customers should add to the profile. Place a Google map on the company website, where your company's headquarters is designated. These are only selected actions that are necessary. It is worth optimizing the profile - it can bring you many inquiries.
Marketing for Architects – How to Promote Your Services on the Internet?
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