Why is Keyword Research Important?
Keyword research (also sometimes called keyword analysis) helps you do two things:
Come up with ideas that are relevant to your blog and of interest to your readers.
Figure out which ideas are most likely to bring in lots of search engine traffic.
When you carry out keyword research, you’ll discover specific keywords to try to afghanistan phone number library for. “Ranking” a post means getting it at or near the top of a search engine results page (SERP).
Most keyword research tools will also help you learn two very important things about your keywords:
How popular those keywords are (their “volume” or “search volume”)
How hard those keywords are to rank for (usually given as a difficulty or competitiveness rating)
Your job is to choose keywords that are popular enough to be worth ranking for—and keywords that are achievable for where your blog is at today. There’s no point setting your hopes high in ranking for a super-popular and super-competitive keyword if you don’t have a hope of ranking for it today with a new blog. Still, I do recommend setting blog goals that include long-term growth in competitive keywords.
Why is Keyword Research Important? Keyword
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