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Meet the Meta Ad Library

Posted: Mon Dec 23, 2024 7:17 am
by shanti65
The Ad Library is a resource that can help you evaluate the competition and get inspiration for your campaigns.
Have you heard of Meta's Ad Library? This tool is nothing more than a database with information about campaigns that run across the entire Meta network, that is, on Facebook , Instagram, Messenger and partner sites.

The feature was created with the aim of providing transparency to users . However, it can be a great source of inspiration and offer a market thermometer for advertising companies.

Come with us to understand more about the tool!

How to Access the Meta Ad Library
To navigate the tool, simply click on this link . You will have canada phone number format access to a search tool to find ads by keywords.

You can also filter your searches by:

Language;
Advertiser;
Platform;
Media type;
Campaign/ad status;
Date.
How to use the Ad Library
It's important to use this tool strategically to make sure you're curious about what players are announcing .

You can understand which topics/segments advertise the most and what their average investment is . In addition to understanding which creatives have the best performance.

Furthermore, it is possible to seek inspiration , especially if your segment works with black niche products or services.

And, of course, use all this data to increase the conversion of your campaigns and make them more creative and impactful.

Just as we like here at Coruja , Meta's Ad Library helps you make decisions based on data , not on personal tastes or guesses.