How to set up dynamic advertising on Facebook?
Posted: Thu Jan 30, 2025 5:37 am
Dynamic ads work great, but at the same time, you have to put in some work to be able to display them.
Don't worry, I'll help!
What will you need?
A: Facebook pixel installed .
After all, the system has to know somehow who to show ads to.
B: Configured events
To differentiate between people who viewed products and those who added them to the myanmar rcs data cart and ultimately bought them. Each of these events must be recorded to run and optimize such a campaign.
Facebook provides a tool to help you set up pixel events – and I have a guide on that: How to Set Up Facebook Pixel Events Without Coding
C: Created and working product catalog
So a downloaded and constantly updated repository of your offer.
How exactly do you create such a directory?
When you enter the Facebook Business Manager , expand the menu in the upper left corner. There you will find the "product catalogs" tab. There is the "create" option, after clicking which you enter the name of the new catalog. Of course, you must specify its owner.
On the next page, you add a list of products . You enter the name, currency, and choose the type of transfer: cyclic or single addition. In the latter case, you must manually send the product feed to Facebook. Therefore, the cyclic option is a convenient solution.
You go to the page where you plan to upload, i.e. update frequency . After pasting the link, the products will be added.
Product catalog added, pixel configured – that's the end of preparations. You can start configuring your first campaign with dynamic ads.
Considering that this is practically a semi-automatic type of advertising campaign, it will certainly be easy for you. And above all, it will translate into an increase in conversions.
Don't worry, I'll help!
What will you need?
A: Facebook pixel installed .
After all, the system has to know somehow who to show ads to.
B: Configured events
To differentiate between people who viewed products and those who added them to the myanmar rcs data cart and ultimately bought them. Each of these events must be recorded to run and optimize such a campaign.
Facebook provides a tool to help you set up pixel events – and I have a guide on that: How to Set Up Facebook Pixel Events Without Coding
C: Created and working product catalog
So a downloaded and constantly updated repository of your offer.
How exactly do you create such a directory?
When you enter the Facebook Business Manager , expand the menu in the upper left corner. There you will find the "product catalogs" tab. There is the "create" option, after clicking which you enter the name of the new catalog. Of course, you must specify its owner.
On the next page, you add a list of products . You enter the name, currency, and choose the type of transfer: cyclic or single addition. In the latter case, you must manually send the product feed to Facebook. Therefore, the cyclic option is a convenient solution.
You go to the page where you plan to upload, i.e. update frequency . After pasting the link, the products will be added.
Product catalog added, pixel configured – that's the end of preparations. You can start configuring your first campaign with dynamic ads.
Considering that this is practically a semi-automatic type of advertising campaign, it will certainly be easy for you. And above all, it will translate into an increase in conversions.