Send out email newsletters and measure their effectiveness

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If customers have no reason to visit your facility, no matter how much information they receive, they will not visit. If customers receive unnecessary e-mail newsletters too many times in an effort to encourage them to visit, this may lead to them unsubscribing from the newsletter. This is why it is necessary to provide information that will tell customers why they want to visit your facility and evoke an image of what they will feel like after they visit.


However, it can be difficult to send email newsletters estonia telegram database with the best content and timing for each individual customer. That's where the CRM system Synergy! comes in. Since Synergy! is integrated with your customer database, you can analyze detailed customer information and select the optimal segment. After that, you can send email newsletters with the most appropriate information for each segment, which will lead to customer attraction and repeat visits. 2. How to attract and encourage repeat visitors to indoor facilities (botanical gardens, art galleries, museums) Unlike theme parks and aquariums, botanical gardens, art galleries, and museums are run with a strong community focus, so attracting visitors and encouraging them to return is even more important.


The reason is that theme parks and botanical gardens have different commercial areas. For famous theme parks, the business area is the entire nation, but for smaller local botanical gardens, art galleries, and museums, the main focus is on attracting local customers. Therefore, first collect and list information about your customers and create a system that will encourage them to return to your park repeatedly. Specifically, the company will implement measures to collect email addresses from visitors and encourage them to register as friends on LINE.