About the Yahoo! Video Ads billing system
Posted: Tue Jan 28, 2025 7:02 am
We will explain the billing structure for Yahoo! Video Ads.
Yahoo! Video Ads are billed on a CPV basis. Fees are charged when a video is viewed for 10 seconds . The video will be played when 50% of the ad space is displayed.
Regarding the relationship between viewing time and charges, the charge is not much different whether you play for 10 seconds or 20 seconds.
(Comparison example of the same product)
・10-second playback cost: Approx. 8.0 yen
・20-second playback cost: Approx. 7.9 yen
Additionally, if a video is less than 10 seconds long, you will be charged the same amount as if you watched 10 seconds if the entire video is played .
Point
The important thing to remember here is that hospital mailing address list you will be charged once your video has been played for 10 seconds.
What are the advantages and disadvantages of Yahoo! Video Ads?
Benefits of Yahoo! Video Ads
1) Using moving video ads can leave a bigger visual impression than still images .
②Since the system charges for every 10 seconds of viewing, advertisements can be targeted to people who are interested .
Also, the amount charged for viewing for 10 seconds or 20 seconds is almost the same depending on the playback time. (If the video ad is less than 10 seconds long, you will be charged if you play the entire ad.)
3) Videos can also be posted on Yahoo! JAPAN, some of the services provided by Yahoo! JAPAN, and affiliated web pages, so advertising effects can be expected to reach a wide range of users.
Disadvantages of Yahoo! Video Ads
1) Video production is costly.
② Results can vary greatly depending on the quality of the creative.
Yahoo! Video Ads are billed on a CPV basis. Fees are charged when a video is viewed for 10 seconds . The video will be played when 50% of the ad space is displayed.
Regarding the relationship between viewing time and charges, the charge is not much different whether you play for 10 seconds or 20 seconds.
(Comparison example of the same product)
・10-second playback cost: Approx. 8.0 yen
・20-second playback cost: Approx. 7.9 yen
Additionally, if a video is less than 10 seconds long, you will be charged the same amount as if you watched 10 seconds if the entire video is played .
Point
The important thing to remember here is that hospital mailing address list you will be charged once your video has been played for 10 seconds.
What are the advantages and disadvantages of Yahoo! Video Ads?
Benefits of Yahoo! Video Ads
1) Using moving video ads can leave a bigger visual impression than still images .
②Since the system charges for every 10 seconds of viewing, advertisements can be targeted to people who are interested .
Also, the amount charged for viewing for 10 seconds or 20 seconds is almost the same depending on the playback time. (If the video ad is less than 10 seconds long, you will be charged if you play the entire ad.)
3) Videos can also be posted on Yahoo! JAPAN, some of the services provided by Yahoo! JAPAN, and affiliated web pages, so advertising effects can be expected to reach a wide range of users.
Disadvantages of Yahoo! Video Ads
1) Video production is costly.
② Results can vary greatly depending on the quality of the creative.