But here's the bad news: The work isn't over! If you want your ebook to be read or sold, you'll have to put in as much effort into promoting it as you did into writing it!
Customers, clients, customers… are not going to go to your book unless it is promoted correctly. It doesn’t matter how much in-depth knowledge, research, and unique content you have packed into your eBook.
All your efforts may be in vain unless your ebook is promoted on the right channels, at the right time and to the right people .
table of contents [ show ]
Why should you promote your ebook?
First of all, as we have vietnam whatsapp number said before, simply posting your book on your website or even Amazon is not going to attract the attention of potential customers and/or users.
Secondly, and no less important, the digital world is extremely competitive. The e-book market is growing exponentially and is constantly evolving, generating a clear oversaturation of these products.
It is necessary to differentiate yourself from the competition and for this, promotional strategies are an essential task.
The best way to promote an ebook is through advertising. Social media advertising and PPC campaigns are great ways to promote an ebook… but they are often beyond our budget.
Not all is lost! And even less so in the digital age in which we find ourselves. We are going to show you how to take advantage of the enormous reach that the digital world offers , listing a series of effective techniques and platforms to promote your ebook… with the least possible investment.
1. Landing Page for your ebook
A landing page is a web page deliberately created to help convert your site visitors into potential customers.
The goal of this promotional campaign is to drive people to the ebook so that it can be downloaded or purchased.
To create a landing page that attracts and retains visitors, you must take into account key issues such as the following:
Brand-consistent design . The landing page design should be linked to the brand or company image. Visitors should not feel like they have arrived at another site or a different place: color scheme, fonts, logo, layout and even the tone of the messages should be aligned with the overall tone of the brand.