If you’re not a gamer, I can explain it to you

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We only had TeamSpeak (if someone could pay for it) and Skype, which wasn’t made for gaming. From this necessity, Discord was born. Discord is basically a platform where you can create your own private server, with text rooms, audio channels, a role system that you can customize for each member of your community, and many different features. Like its presentation mode and customized chatbots that can record content from specific channels, for example.


With all these features and serving to bring together a loyal and engaged community, it download free usa email database was just a matter of time until Discord would serve greater purposes, especially in Marketing plans for big brands, such as Samsung, which is testing the platform for their metaverse Marketing strategy. Check out these 3 examples of brands that are using Discord in their Marketing strategies: Brands on Discord and their Marketing strategies Samsung and their metaverse strategy During NFT.NYC last week, Samsung said it has been expanding the ways it interacts with Web3 fans, creating digital experiences and virtual wearables, such as branded NFTs.



Let’s go to the numbers: according to Digiday, only 12 hours after the company’s server debuted, it reached more than 100,000 new members. Were you at NFT.NYC 2021? - One Minute Replay According to Michelle Crossan-Matos, SVP and Chief Marketing and Communications Officer at Samsung Electronics America, the brand is treating the platform “like a conversation in Times Square and a billboard.” The server basically consists of two separate rooms for key audiences: gamers and Web3 fans interested in NFT or metaverse-related topics. But creating a server isn’t enough, you must interact with your community and keep them engaged, and Discord is a perfect place to do so.