Placement Settings section Devices

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Facebook Ads Manager : Location section – Travelers. Detailed targeting section – Interests – Hobbies and interests – Travel.

myTarget : Interests section – Travel.

Travel targeting example how to fill
Loyalty

Advertising on VKontakte : Interests section – Community subscribers and Activity in communities.

Facebook Ads Manager : Connections section.

myTarget : you can create a segment of subscribers of belgium email list groups on VKontakte and Odnoklassniki in the top menu Audience.

Loyalty targeting example how to fill
Users of OS, browsers, devices and smartphone models

Advertising on VKontakte : Additional Options section – Device Owners, OS Users and Browser Users.
myTarget : Ad Format section. After selecting the format, you will be able to select devices.

Users of OS, browsers, devices and smartphone models targeting example how to fill
Facebook Ads Manager : Detailed Targeting section – Behavior – Mobile User, Online Actions. Placements section – Devices.


What to do if there is no information about the audience
Segmentation requires information about buyers. Sometimes this information is not available. Here's what you can do in such a case.

Analyze your sites
If Yandex.Metrica and Google Analytics counters are connected to your site, look for information about the audience in them. In Metrica, the Reports - Audience section will help you.