Mobile first indexing: Meet the new SEO revolution

[shukla7789]

Mobile first indexing. Three words that you may have heard a lot lately in SEO forums. And MFI (if you prefer the acronym) is without a doubt Google's big change for this summer (I would even dare to say this year). A change after which nothing will be the same again.

But I think it's time to stop being cool and explain as best I can what Mobile First Indexing is.

What is Mobile First Indexing?
Anyone who knows some English (or has Google Translate handy) can translate Mobile First Indexing as Mobile First Indexing.

This means that Google will index the mobile version of a overseas chinese in australia data first. In other words, Google will take the mobile version of a website as a reference and not the desktop version, as it has been doing until now.

Reports indicate that Google is already implementing MFI or plans to do so soon as many webmasters are receiving notifications about mobile-first indexing.

What does this change mean for SEO?
When a new page appears on the Internet, the first thing Google will check is its mobile version, and that is the reference it will use to decide its position in the rankings.

Therefore, a website that is slow or difficult to use on a mobile device will be severely penalized, no matter how well it runs on a computer.

Historically, even after the Mobilegeddon update , Google has looked at the desktop version of a site as its top priority, using mobile versions of sites as a sort of complement.

Why this change?
User habits have changed over time. In recent years, more than 50% of Google searches have been done from a mobile phone, and this figure will continue to increase in the future.

Google wants to offer users the best results, and given that most users already do their searches from their mobile, it seems normal that the Mountain View giant takes care to take into account how each website looks from a mobile device, so that its results continue to be of the quality that Internet users expect.

How to take advantage of Mobile First Indexing?
What may be a real crisis for many may be an opportunity for you. To do this, you need to be prepared and make sure your website is perfectly adapted to mobile devices.

You have to pay attention to two things in particular:

Loading speed: If you haven't implemented AMP on your site yet, I recommend you do so as soon as possible. This standard not only makes your website load much faster on mobile devices, but the standard was created by Google itself, so this is how it wants you to do things.

Usability: In terms of usability, it is essential that the website is fully adapted to mobile devices with a responsive design. In fact, you can kill two birds with one stone if you implement Google's AMP standard. Believe me, websites with AMP will experience a boost in search results.

At yoSEO Marketing we can lend you a hand if you want to prepare for Mobile First Indexing. Our web design department will leave your site ready to withstand any storm.