What are the opportunities for companies and recruiters?

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So what’s new in this optimization and how can you leverage it as a business? Let’s dive into it.
Users decide what they want to see
Now, more than ever, brands are focusing on delivering relevant and personalized experiences for customers by learning about their preferences.

LinkedIn understands the importance of this, which is why it is integrating new features , with the aim of giving users more control over the content of the feed and deciding what is relevant to them and what is not.

Now, the “ I don’t want to see this” option is available on every post, allowing users to limit the display of content from certain topics, authors, or creators. They will simply need to click on the 3 dots that appear in the corner of the post and choose the mentioned option. In this section, they can also report specific content that goes against LinkedIn’s Professional Community Policies.

The company is also testing a feature that allows users brazil phone number list to reduce the political content that appears in their feeds. This includes content related to political parties and candidates, election results and ballot initiatives.

To enable this option, users can click the " More " icon at the top right of a post or in their feed's preference settings. Once it's enabled, it will remove the specific post from their feed and, over time, show them less of that content.

This feature is only available in English and for members in the US at this time, but based on feedback, they plan to expand these changes to other languages ​​and regions.

For businesses, brands and individuals working in political and advocacy roles, this could have a strong impact, especially on the reach and performance of their platform.

Another new feature is that users will be able to choose whether they want to see more content from certain authors, leaders and industry experts, even if they are not part of their network.