Instead of having separate pages for each model, color, and memory combination, Apple consolidates all the options in one place. To improve the user experience (UX) and make purchasing easier.
Note the emphasis on price: Apple has other landing pages that focus on the list of cabo verde consumer email benefits and specifications of the product. This one is for people who are ready to buy.
Live chat allows the company to respond quickly to questions. Reducing the risk of customer abandonment at this crucial stage.
The main starting point: Direct your users' attention to the next step. Whether it's adding a product to the cart or choosing a color.
3. Gymshark // Keep users on the page
Gymshark Page
One of the biggest problems with buying fashion online? You can't try on the clothes.
Gymshark provides a series of model photos to help shoppers visualize the apparel on themselves. Making sure to cover all color variations.
Plus, an interactive size guide helps shoppers find the perfect fit.
The “New” label at the top capitalizes on people’s desire to snap up the latest model.
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