Number of visitors to a website Number

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In many cases, the ultimate goal is to increase awareness of your products or services, and to acquire and nurture leads, in order to increase sales. Setting a purpose allows you to clarify specific, quantitatively measurable goals germany phone data (KPIs) such as the advertising message, creative, and campaign success indicators, enabling you to run your ads effectively.



Examples of KPIs include:
of trial applications
Number of participants in webinars and events
Number of new newsletter subscribers Number
of downloads of white papers　

Some examples include:



Clarifying targeting
Next, narrow down the target audience for your ad delivery.

By clarifying your target audience, you can display your ad only to those in charge or decision makers who are likely to be interested in your company's products and services, allowing you to acquire high-quality leads.
In addition, because your ad is not shown to unnec