#Touchpoint 3: the moment of policy renewal

[nrumohammadx1]

It's time for policy renewal, the moment when it is more necessary than ever to convey clear and engaging messages. We need an innovative and at the same time effective solution, capable of enriching communication, making it an interactive experience of great relevance. To understand the centrality of this touchpoint, let's take an example by talking about a success story: the personalized and interactive campaigns of UnipolSai created thanks to Doxee Pvideo® .

To communicate the expiration of the motor liability insurance policy macedonia whatsapp resource and digitize the customer journey, UnipolSai has chosen Doxee personalized videos . The reminder experience of the expiration and the consequent renewal offer designed for UnipolSai is built by Doxee starting from an SMS, with which users are invited to watch a personalized video. In this case, the communication uses a channel widely used by UnipolSai customers: the smartphone.

The ability to use a mix of channels is essential for insurance companies that need to send large volumes of communications . Doxee dx meets this need and at the same time completely relieves the company, especially the IT department, from the operational burdens deriving from a message sent on different channels: a platform for CCM allows you to manage communication processes through all possible traditional and even more digital channels .