An email marketing service is responsible for managing this entire process and generating clients through email. As we have said, drip marketing can be used not only to sell, but also to retain clients or even recover abandoned prospects.
When hiring an email marketing service, it is normal to first thai phone number set out the objectives to be achieved:
Search for clients
Generating trust and authority
Educate and train subscribers
Entertain
Once this is done, the next step is to create a series of drip campaigns , which will be sent to subscribers who sign up for the list.
Drip campaigns are, in a nutshell, sequences of emails that are already programmed to be sent according to a set of conditions. That is, when a person joins a mailing list, they will start receiving emails progressively, and according to a schedule. This is also known as drip marketing.
Here, a professional service will manage all emails and analyze the open rates (when they open your email) and click rates (when they click on a link within an email). This is intended to improve the results as much as possible, and to make people interact with your emails to achieve the proposed objectives.