Social media content ideas
Want to learn more about how to use Content Marketing to grow YOUR business?
Facebook, Twitter, Instagram, YouTube, TikTok and Snapchat are all mediums for creating and sharing content. To attract more followers to social media on each platform, it is key to adapt the content to each of the channels and audiences you are targeting.
This article is platform-agnostic. These tips will help you create great social cambodia whatsapp number media content no matter what channel you're posting on. But make sure you familiarize yourself with the posting rules and guidelines of your chosen channel before you start posting.
When you create quality content , you provide useful and free information. You attract potential customers to your website and retain existing customers through engagement with them.
This is the ultimate practice of Inbound Marketing .
Content marketing attracts many more potential customers than traditional marketing and costs much less. The consensus is that 60% of online purchases are a direct result of a customer reading a blog.
Content equals business growth, so get to work and create great social media content .
Here are 24 ideas to help you get started:
1. Use good news
Research supports that positive news is more likely to go viral.
2. Appearance does matter
Nearly 80% of users read by scanning and focusing only on words and phrases, so you can increase engagement by organizing content that is easy to scan and has a clear visual path.
3. React quickly
Engage your audience with breaking news, experiences or exchanges.
4. Check local events
If there is a conference aligned with your brand/business, you can leverage the conference hashtag by incorporating it into relevant tweets or posts.
5. Be emotional
Content is more likely to be shared if it creates a visceral response in the reader. Check to see if you've achieved this with your content. Did you laugh? Were you worried about crying at the time? If you didn't feel it, chances are others won't either. Showing authenticity in social media marketing is crucial to establishing your brand.
6. Tell a story
Use your buyer personas as characters so people can relate to them and be interested in what happens. Make it an ongoing story, and emotionally engaged readers will come back. Keep the plot and characters true to your brand values and voice.
7. Google News Search
It's better than a regular Google search to find relevant and up-to-date content. Search for keywords relevant to your business; if your customers are local, search for content relevant to their location.
8. Different titles bring different audiences
Review your old content to tweak headlines to target different audience segments. A/B test new posts to see what resonates most with your audience.
9. Use historical events
Find historical events relevant to your industry and create a series of posts around them.
10. Mainstream media and pop culture
Draw a business lesson for your audience based on a current news story from a major media outlet or a pop culture reference.
11. Answer the questions posed by your audience
Create evergreen content by answering any questions/comments that ask "What is" or "What do I do when."